Hands-On Marketing Leadership Without Agency Overhead
J2 Marketing is an independent consultancy supporting businesses across industries, with experience in technology, professional services, consumer goods, automotive, and non-profit sectors.
I help organizations clarify their message, strengthen their positioning, and execute marketing initiatives that drive results. Whether you need strategic direction, hands-on execution, or both—I bring the expertise of a senior marketing leader without the cost or complexity of a big agency.
You work directly with me. No account managers, no layers, no getting lost in the shuffle. Just clear strategy, creative execution, and work that gets done.
What I Can Help With
You don't need a big team. You need someone who can shape your message,
drive the work forward, and deliver results. Here's how I help:
Strategy & Messaging
-
Clarify your brand positioning and messaging
-
Develop go-to-market plans and campaign strategies
-
Tell the right story to the right audience
Content & Copywriting
-
Write clear, effective website copy and messaging
-
Develop blog posts, articles, and newsletters that engage your audience
-
Leverage AI tools to enhance content quality and workflow efficiency
Website & Digital
-
Redesign and refresh your website and digital presence
-
Improve site structure and user experience
-
Create content that converts visitors into customers
Launch & Campaign
-
Plan and coordinate product and service launches
-
Execute integrated marketing campaigns across channels
-
Manage timelines, budgets, and cross-functional teams to deliver on time
Experience Working With Leading Brands
Throughout my career, I've partnered with global companies and growing businesses across gaming, technology, automotive, and experiential marketing.
Don’t Just Take My Word for It
"Jo Jo is a trusted marketing leader who keeps projects and people moving forward—on budget and on time."
Philippe Brindamour
Head of Design & Content
"Jo Jo brought our disparate requirements together and delivered a refreshed, engaging website that captures
our brand."
Mike Rowland
Partner / Sound Designer
"An excellent writer with a talent for weaving engaging narratives that resonate—flexible, responsive, and consistently delivers."
Stephanie Fagen
Senior Account Director
"J2 Marketing has been a valuable extension of our in-house marketing efforts."
Dave Cunningham President
Meet Jo Jo Marks
I'm a marketing strategist and brand builder with 20+ years helping businesses clarify their message and execute with confidence.
Throughout my career, I've worked across technology, gaming, professional services, automotive, and experiential marketing—leading go-to-market strategies, brand positioning, and digital content initiatives for companies at different stages of growth.
Before launching J2 Marketing, I spent a decade at SteelSeries leading global marketing and partnerships with major publishers like Activision Blizzard, EA, and Valve to bring co-branded gaming hardware to market. Earlier, I managed corporate communications and executive advisory programs at HP Canada during the Compaq-HP merger.
More recently, I've been supporting Cinco's AI Experience Room team—helping translate emerging RAG-based technologies into clear messaging frameworks and scalable client experiences for brands like Ford Canada and San Pellegrino.
I'm hands-on, collaborative, and focused on getting things done. You work directly with me—no layers, no distractions, just clear strategy and creative execution that drives results.
Quick background:
-
20+ years in marketing and brand strategy
-
HBA from Ivey Business School, University of Western Ontario
-
MBA Essentials, Rotman School of Management (2024)
-
Experience across strategy, content, digital, and go-to-market execution
Ready to Get Started?
Whether you have a specific project in mind or just want to explore how I can help, let's connect. I respond personally to every message—no automated replies, no getting lost in the queue.
